Author name: cfoforgrowth

Why Cash Matters as Much as Profit in Your Agency  In the fast-paced world of marketing and creative agencies, juggling cash flow and profitability is part of the daily grind. But here’s the thing: understanding the difference and finding a balance between the two can be your agency’s secret weapon for growth. Let’s break it […]

Let’s unpack the nuts and bolts of financial planning – minus the jargon and the yawn-inducing complexity. We won’t be diving into spreadsheets here; instead, I’ll walk you through the basics of what financial planning really means for your agency and why it’s not just another item on your to-do list.  Why Financial Planning Isn’t

Are you still wasting time on manual bookkeeping processes? We’ve explained why digital bookkeeping is the way forward for any serious agency. Keeping up-to-date records of your agency’s transactions isn’t the most glamorous part of being an entrepreneur, that’s for sure. But, in reality, having accurate and up-to-date bookkeeping is actually one of the core

Navigating the complexities of financial management is a crucial aspect of running a successful marketing agency. The decision to hire a bookkeeper, an accountant, or both can have significant impacts on your agency’s growth and efficiency. Here, we delve into the critical role of bookkeeping in your agency’s success. Understanding the Role of a Bookkeeper

Agency owners, want a peek into your business’s future to make smarter decisions? Good forecasting can do just that, showing you a clear view of what’s ahead for your finances and business. Keeping track of your agency’s info is key for growth. But just looking at old data doesn’t cut it. Want to know what’s

If you’ve struggled with running your business during this economic downturn or maintaining profitability, I’m sure you know – you’re not alone.  In fact, every day, I work with business owners and CEOs to overcome these issues. We put systems and strategies in place to help them achieve their financial goals and ensure their businesses’

Have you given up on business forecasting due to the current economic situation?  I see that a lot and I’m often asked how to forecast when the economic situation is uncertain, you’re not sure the level of business you might be getting, and it’s challenging to work out any assumptions.  If you want to make

Most CEOs and business owners I know and work with can’t stand reviewing and looking at their numbers.   “Many small businesses would rather face an angry barbarian horde than tackle their cash flow statement or price a new product.” ― Nicole Fende, How to be a Finance Rock Star Does this statement resonate with you? 

Imagine a smooth and clear path for your accountant and/or Financial Director (FD) to strategically guide your agency’s finances. This scenario begins with a top-notch bookkeeper. A bookkeeper handles the organization, recording, and reporting of your agency’s financial transactions, creating a clear and concise financial roadmap. Let’s demystify the world of bookkeeping and explore how

Xero’s Small Business surveys show that almost half of all invoices are paid late. That can really impact your business. For marketing agencies and small businesses, an efficient invoicing process is the lifeblood of financial stability. It’s not just about sending out bills; it’s about ensuring that those bills get paid promptly and accurately.  One